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Showing posts with label relationships. Show all posts
Showing posts with label relationships. Show all posts

A Complete Study in Writing Good Articles for SEO - Part II

Tuesday, May 31, 2011
Try to use a really strong article description
When you write your article description make sure you use your main keyword in the description and to use supporting keywords (LSI) so that the search engines will index your article correctly. By doing this it will help with your search engine rankings.
What on earth does LSI mean?
Latent Semantic Indexing. Right, what exactly does that mean? LSI can also be referred to as Latent Semantic Analysis and it is basically a method to identify relationships or patterns between words. Most search engines use this method to help categorize your articles but more importantly the engines expect other associated keywords that are related to the main subject or topic.
I have mentioned in Part 1 about the Google AdWords Keyword Tool. It's a great tool for finding keyword combinations and associated keywords (LSI). There's a free tool for finding these word sets at Google Sets all you need to do is type in a few keywords and it will output relevant keywords to the one you typed. You can then use these keywords in your article. By doing this you will not only enrich your article but also provide relevant keywords that the search engines expect to find within it.
For example. Go to Google Sets and type in article, writing and SEO. Here is what the helpful tool gives you. A list of great keywords that you can use in your article.
writing, article, SEO, web, tools, search, Google, free, software, web2.0, reference, business, design, tips
marketing, web design, Ajax, blogs, tool, online, programming, cuss, JavaScript, social, blogging, rss, webdev, tech, community, technology, development, html
How cool is that? Now you can insert a few of those keywords within your article. You don't need to use keyword stuffing, just use this tool and you can add natural enriched sentences to your article that will appeal to your readers but also the search engines.
What about my article Title?
The article title is absolutely KEY; it's the most important part. You need to spend quite a bit of time making sure you get this right. Most readers will take a few seconds to make up their mind either to read your article or not so the title needs to GRAB their attention. If you don't get their attention then they will leave your article for good.
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Networking and The Golf Game

Monday, May 30, 2011
Networking is progressively becoming more universal and not just limited to formal business settings. People are networking in restaurants, outside of the office and even on the golf course. A golf game, whether nine or eighteen holes, is an ideal activity for making connections and building quality relationships. The three to five hours spent on the course can be a determining factor in sealing a deal, creating a venture or just strengthening ties. The principal focus is to make sure that the individual understands the game and uses networking to promote their agenda.
Listed below are tips for creating a winning situation at your next golf encounter.
Golf Etiquette
Before you hit the greens, brush up on your golf etiquette. Choose to seek professional assistance or use resources to be acquainted with the rules. It is vital, not only to know the rules of the game but to make sure that you adhere to the proper ways of playing golf. It is essential to pay attention to verbal and non-verbal mannerisms. Individuals might be more offended in your attitude or behavior rather than your actual golf game. Gage the seriousness of your golfing partners and follow the cues. It is also a good idea to schedule a practice game with a friend or colleague before the actual golf game.
Along with golf etiquette, it is important to use the proper equipment and dress appropriately for the game. It is strongly suggested to visit the website or call the golf venue ahead of time. Be aware of their rules and specific regulations as these vary from golf course to golf course. Identify the professional and social climate of the venue and prepare accordingly. This tactic can be extremely beneficial during the golf game.
Networking Up to Par
While playing golf, focus on specific topics of conversation. You can learn a lot about a person within those couple of hours. Concentrate on a particular area of business or social matters. As you are playing take notice of the other person's behavior and attitude towards the conversation. Find ways to make key connections and establish common ground. Ask questions which are relevant and do not disturb the flow of the game. Offer information that would be helpful in cross networking. Information which can be beneficial includes similar colleagues or partners, similar networking organizations or similar projects or ventures. The key is to show an interest in your counterpart and gain their trust.
Follow Up
The networking is not over just because the golf game is finished. Agree to follow up at a later time to further connect. Send a thank you card or phone call expressing a genuine gratitude and appreciation for time spent. Offer to meet up in the office, for a breakfast or lunch. The follow up is very important because it creates a space for accountability and credibility. It enhances the professionalism and improves the image of that individual.
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Social Networking Etiquette

Sunday, May 29, 2011
Interestingly, your conduct on every social networking site, speaks volumes about you. Thus, its imperative that you think twice before you speak! Today, your virtual identity matters more than your real one. As the world races to keep up with the pace of globalization, its inhabitants seek for virtual platform to keep up with their real relationships. In order to maintain the warmth, trust, love and friendliness in the relationships that we share, it is crucial that users maintain certain social networking etiquette. These sites have more power than we can imagine. The recent overthrow of autocracy in Egypt is a testimony of the same. But, to maintain a healthy relationship with your friends on social networking sites and to benefit from it, one needs to follow a strict 'netiquette'.
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