Binding
There are several twists on binding that helps give your piece some flare. Most professional booklet printing is side- or saddle-stitched with a discreet set of staples so it doesn't take away from the overall aesthetic. But spiral bindery is also a common option with your choice of plastic or metal coils to hold your pages together. Don't be afraid to experiment with fun colors to help enhance the entire presentation.
Glossy Coatings
These serve a couple different purposes. For one, an aqueous coating gives your custom booklet printing the kind of shine that attracts the reader. A glossier façade lends a certain air of important to your piece which makes it more likely to be kept by the recipient. These coatings also increase the overall durability of your booklets in the event they will be transported, used and abused, even if it's a slight abuse.
Perforations
These can come in handy when you want to incorporate some sort of takeaway such as a coupon, discount or gift certificate. It can make your booklets more accessible when you opt for an element of interaction. Get creative with your perforations - give away bookmarks, promo codes for online ordering and schedules of upcoming events in your local area or taking place at your business.
Inks
And you thought you were limited to the color wheel. Get your booklet printing covers emblazoned with embossed lettering, neon and metallic inks and even glow in the dark writing. Online printers everywhere are adapting to the creative visions of multiple businesses from dog grooming shops to party rental companies.
