What is affiliate marketing? Well, a marketing practice wherein business revenue is shared between the business and its affiliates is known as affiliate marketing. An affiliate serves as an agent who works towards bringing opportunities of revenue generation for a business and gets paid for his efforts. Affiliate marketing is a system in which a seller or merchant, in correspondence with his affiliate, also called publisher, generates business, and rewards the affiliate for his help. An affiliate plays a major role in attracting customers towards the business, for which he receives compensation from the seller. The business merchant, the publisher (the affiliate), the customer and the affiliate network are the core players in the affiliate marketing industry.
A little bit about the affiliate network; it is an intermediary between affiliates and affiliate programs. This network serves as a platform over which websites offering affiliate marketing programs access the customer base. It also helps websites, to easily participate in affiliate programs.
